MadgeTech Software Brand Identity

Pinpointing a strong and reliable visual

MadgeTech is a New Hampshire based company developing cutting-edge data logging products that simplify how the world measures and records environmental parameters. With the upcoming release of the MadgeTech 4 Secure Software, MadgeTech was looking for a strong and bold identity. Keeping the MadgeTech brand in mind, the new software features an identity and color palette that feels true to the brand; technical, reliable, with a strong sense of security. The software identity package included logo development, marketing material, website design, packaging, and elements for software UI.