Strategic Logo Design & Branding Agency
Based in New Hampshire’s Upper Valley

We believe that there are many integral pieces to a marketing strategy. However, none is more important than the foundation from which all these pieces evolve, your brand. Your brand is the first interaction with prospective clients and the backbone of your identity. This is why branding and positioning is our expertise and core focus at RYCO Design. We not only specialize in creating superior logo designs, but we also provide brand style guides to ensure that your internal team properly deploys all of your brand’s moving parts. We will work closely with you and your team to identify the correct visual brand direction and to ensure it gets delivered clearly to your target audience.

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  • Golf Logo Design
  • Ecommerce Store Branding
  • Skincare Logo Design
  • SOLAS Logo Design
  • Real Estate Logo Design
  • Cafe Branding
  • Beep Logo Design
  • T-Shirt Design
  • Athletic Apparel Logo
  • Lawn Care Logo Design
  • Medical Logo Design
  • New Hampshire Women's Bar Association Logo Design

At RYCO Design, we create logos that are:

1. Timeless

We want your logo to stand the test of time. We will focus on your brand rather than on the latest trends.

2. Memorable

A logo should be easy to recall after just a glance. A glance, after all, is typically all your logo is going to get from most people.

3. Simple

The best logos – the ones that give viewers an immediate and clear sense of “you”– are clean and uncluttered. In general, less is more, and simplicity is more impactful.

4. Versatile

Your logo has to maintain its integrity and serve its purpose regardless of the situation.

5. Relevant

The “positioning” of your logo should be appropriate for its intended audience.

6. On Brand

Your brand pillars are the deep-seated truths that your brand embraces every single day—culturally, emotionally, physically. We will use strong visual cues to support these pillars.

5 Star Rating
''Every project he has done for us over this time period has been 5-star from start to finish!''- Michael C.
''RYCO absolutely crushed our new website and branding refresh! We couldn't be happier. Encapsulated our brand perfectly. Easy to work with and highly responsive from start to finish. If you're looking for a new website or help with your branding - call or email RYCO now.''- James R.
''SÓLAS is a manufacturer of contemporary fireplaces based in New Hampshire. RYCO Design consistently delivers polished marketing collateral for us including booth graphics, branding, catalog design, and website development. Ryan's vision goes hand in hand with the innovation and branding of our company. His accessibility keeps our marketing content current and relevant. I would highly recommend RYCO Design!''- Deidre T.
''There isn't a day that goes by where someone doesn't comment on how perfect our brand represents our company and all of the credit goes to Ryan and RYCO.''- Scott R.
''RYCO did a great job with a logo redesign - proposing multiple options which were very different from another, then refining the one we were drawn to. Next up was a complete web redesign with a lot of complexity. No detail was too small and Ryan was very patient even at points where we were indecisive.''- Julian D.
''RYCO does an absolutely incredible job. Ryan is one of the best graphic designers that I've ever met. He is also extremely easy to work with and always ensures that his clients are satisfied. I highly recommend RYCO Design.''- Steve K.

Ready to build an effective brand capable of creating awareness and excitement?

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Logo Design in NH

What you get when you work with RYCO Design

Need a logo that aligns with your brand and engages your audience? A solid brand means your company will appeal to your audience on all levels—no matter what. Authentic, visually-focused, strategic, audience-appealing.

  • Custom logo design
  • Multiple concepts to select from
  • Brand standards document
  • Supporting visual elements
  • Logos formatted for print, web and social media
  • A creative partner moving forward

Our Recent Case Studies

See a showcase of our most recent branding, graphic design and web design projects.

Tavern Logo Design Mockup on Wood

Restaurant / Food & Beverage

The Hillside Tavern & Grill

The Hillside Tavern & Grill is a supper club restaurant in Sayer, Wisconsin known for great drinks, traditional meals and homemade pizzas. The new owners wanted to refresh the restaurant brand without losing its loyalty from the community. RYCO Design worked in collaboration to create a new brand that brings the familiar warm and cozy atmosphere to the forefront.

View Case Study

Food & Beverage

Dirt Cowboy Café

After building a reputation as the “Best Gourmet Coffee Shop” in Hanover, New Hampshire this family-owned business wanted to bring their western name to life. Through unique, vintage illustrations, RYCO Design developed a logo to be shared on coffee cups across New Hampshire.

View Case Study
Coffee Bag Logo Design
Logging Company Branding


Coldwell Co.

This New Hampshire excavation company, surrounded by dirt and grit, was brought into modern times with a timeless logo design that conveys the strength and durability of services. Starting from an outdated, traditional logo design – our branding process led the excavation company to a new look that is versatile and memorable. This New Hampshire company is now easily identifiable with a timeless look that will push the brand to live on for time to come.

View Case Study

Graphic Design FAQ

How much does a logo design cost?

At RYCO Design, we believe that your logo is not just a visual mark; it's the embodiment of your brand's identity and values. Our logo design pricing reflects our commitment to delivering outstanding quality and strategic value to your business.

Our logo design package starts at $4,000. This comprehensive service includes in-depth research and discovery, 3-5 initial logo design concepts, and 2-3 revisions to ensure that the final logo perfectly represents your brand. We understand the importance of a strong and memorable logo, and we invest the time and expertise needed to craft a design that sets you apart.

For those seeking a more comprehensive branding solution, our brand guidelines package starts at $8,000. This package not only includes logo design but also provides you with a comprehensive set of guidelines that govern the consistent use of your brand elements. This document covers everything from logo usage and color palettes to typography and imagery standards, ensuring that your brand maintains its integrity across all platforms and touchpoints.

Please keep in mind that our pricing may vary based on the complexity of your project and any additional services you may require. Contact us today to discuss your specific needs, and we'll be happy to provide a detailed quote tailored to your branding goals.

At RYCO, we consider projects on a case-by-case basis and are open to discussing how we can align our services with your budget, ensuring you receive quality design solutions that meet your needs. Contact us today to learn more about our logo design and branding pricing. 

How long does a branding project take?

The duration of a branding project can vary depending on its complexity and scope, but we're committed to delivering effective results without compromising on quality. A typical branding project at RYCO Design takes anywhere from 4-6 weeks. This timeline includes initial consultations to understand your brand's unique identity, market research, design concept development, revisions, and finalization. We believe in a collaborative process where your feedback and insights play a crucial role in shaping the final outcome.

We recognize that each branding project is distinct, and some may require more or less time to achieve the desired results. Whether you need a quick brand refresh or a comprehensive brand overhaul, we are flexible and adaptable to accommodate your specific timeline and objectives. To get a more precise estimate of how long your branding project will take, please reach out to us for a consultation.

Do you provide printing services?

Yes! By working with trusted local printers and cost-effective online printing services, we ensure you have a range of choices to meet your specific project requirements and budget.

  • Local Printers: Working with local Upper Valley and New Hampshire printers allows us to tap into their expertise and resources. These relationships enable us to achieve the best quality control, quick turnarounds, and the ability to oversee the printing process more closely. This is particularly advantageous for projects requiring attention to detail and custom solutions.
  • Online Printers: We also understand that cost-efficiency is important for many businesses. Partnering with online printers such as PsPrint and Moo allows us to provide budget-friendly options without compromising on quality. These services are often ideal for standard print materials, bulk orders, and projects with more flexible timelines.

By leveraging local and online printing resources, we can offer you a well-rounded printing solution that matches your specific project requirements. Whether you prioritize local NH support, quick turnaround times, or cost-effectiveness, we're dedicated to finding the best printing approach to complement our top-notch graphic design services. Your satisfaction and the successful representation of your brand remain our top priorities throughout the process.

What industries do you work with?

Our design versatility and proven process enable us to serve clients across any industry. Whether you are in the MedTech, pharmaceuticals, non-profit sector, or any other industry, we are well-equipped to meet your unique graphic design needs. We pride ourselves on our ability to adapt our creative approach and strategic thinking to resonate with the distinct characteristics and requirements of each industry. Our graphic design experience spans various sectors, ensuring that your brand, message, and design materials are always in capable hands, no matter your industry.

Do you provide the native design files, and who owns the artwork?

Absolutely; when your project is finalized, we're happy to supply you with all the necessary print or web-ready files, including the native design files. Our team primarily utilizes Adobe design software, such as Illustrator, Photoshop and InDesign, to create your graphics. We also accommodate requests for Canva design, which we are happy to provide upon request.

It's important to emphasize that you retain full ownership of the artwork and all its associated assets. We believe in transparency and aim to ensure that you have complete control over your design materials. To facilitate a smooth handover, we typically deliver these files via secure cloud storage platforms like Google Drive or Dropbox, giving you easy access to your design resources for future use and reference.

Do you take on new clients outside of New Hampshire?

Certainly! While we have a strong presence and serve many clients in New Hampshire and the broader North East, we're equally enthusiastic about collaborating with clients from across the nation. At RYCO Design, we believe in the power of creativity and design to transcend geographical boundaries. Whether you're located locally or anywhere else in the country, we're here to provide top-notch graphic design services tailored to your unique needs. We welcome the opportunity to work with new clients and are excited to partner with you to bring your design projects to life, no matter where you're based. Your creative vision knows no bounds, and neither do we.

What is your approach to designing a great logo?

When designing a logo, our approach is built on fundamental principles that ensure your brand's identity shines through. A great logo should not only capture the essence of your business but also withstand the test of time. Here's a closer look at the core principles we follow when crafting a logo:

  • Timeless: We want your logo to stand the test of time. We will focus on your brand rather than on the latest trends.
  • Memorable: A logo should be easy to recall after just a glance. A glance, after all, is typically all your logo is going to get from most people.
  • Simple: The best logos – the ones that give the viewer an immediate and clear sense of “you” – are clean and uncluttered. In general, less is more, and simplicity is more impactful.
  • Versatile: Your logo has to maintain its integrity and serve its purpose regardless of the situation. 
  • Relevant: The “positioning” of your logo should be appropriate for its intended audience.

Great brands are developed by great imaginations

Based in Hanover, NH, we are an on-demand, full-service branding and graphic design agency. We keep overhead low so we can provide agency-caliber design work—quickly and creatively—to a variety of industries throughout the Upper Valley of NH, New England and across the country.

Additional services we offer