Creating your timeless, memorable,
relevant brand.
Strategic Logo Design & Branding Agency
We believe that there are many integral pieces to a marketing strategy. However, none is more important than the foundation from which all these pieces evolve, your brand. Your brand is the first interaction with prospective clients and the backbone of your identity. This is why branding and positioning is our expertise and core focus at RYCO Design.
At RYCO Design, we not only specialize in creating superior logo designs, but we also provide brand style guides to ensure that your internal team properly deploys all of your brand’s moving parts. We will work closely with you and your team to identify the correct visual brand direction and to ensure it gets delivered clearly to your target audience.
At RYCO Design, we create logos that are:
1. Timeless
We want your logo to stand the test of time. We will focus on your brand rather than on the latest trends.
2. Memorable
A logo should be easy to recall after just a glance. A glance, after all, is typically all your logo is going to get from most people.
3. Simple
The best logos – the ones that give viewers an immediate and clear sense of “you”– are clean and uncluttered. In general, less is more, and simplicity is more impactful.
4. Versatile
Your logo has to maintain its integrity and serve its purpose regardless of the situation.
5. Relevant
The “positioning” of your logo should be appropriate for its intended audience.
6. On Brand
Your brand pillars are the deep-seated truths that your brand embraces every single day—culturally, emotionally, physically. We will use strong visual cues to support these pillars.

Ready to build an effective brand capable of creating awareness and excitement?
Fill out the form below so that we can work together to build something great. We look forward to hearing from you!

What you get when you work with RYCO Design
Need a logo that aligns with your brand and engages your audience? A solid brand means your company will appeal to your audience on all levels—no matter what. Authentic, visually-focused, strategic, audience-appealing.
- Custom logo design
- Multiple concepts to select from
- Brand standards document
- Supporting visual elements
- Logos formatted for print, web and social media
- A creative partner moving forward
Our Recent Case Studies
See a showcase of our most recent digital marketing, web design, and web development and branding projects.
Restaurant / Food & Beverage
The Hillside Tavern & Grill
The Hillside Tavern & Grill is a supper club restaurant in Sayer, Wisconsin known for great drinks, traditional meals and homemade pizzas. The new owners wanted to refresh the restaurant brand without losing its loyalty from the community. RYCO Design worked in collaboration to create a new brand that brings the familiar warm and cozy atmosphere to the forefront.
Food & Beverage
Dirt Cowboy Café
After building a reputation as the “Best Gourmet Coffee Shop” in Hanover, this family-owned business wanted to bring their western name to life. Through unique, vintage illustrations, RYCO Design developed a logo to be shared on coffee cups across New Hampshire.
Excavation
Coldwell Co.
This excavation company, surrounded in dirt and grit, was brought into modern times with a timeless logo design that conveys the strength and durability of services.
Great brands are developed by great imaginations
Based in Lebanon, NH, we are an on-demand, full-service branding and graphic design agency. We keep overhead low so we can provide agency-caliber design work—quickly and creatively—to a variety of industries throughout the Upper Valley of NH, New England and across the country.
Additional services we offer
- Graphic Design
- Apparel / T-Shirts
- Brochures & Catalogs
- Trade Show Booth